{"id":1353,"date":"2021-01-20T11:54:59","date_gmt":"2021-01-20T09:54:59","guid":{"rendered":"https:\/\/autochelu.ro\/blog\/?p=1353"},"modified":"2021-01-21T08:29:38","modified_gmt":"2021-01-21T06:29:38","slug":"povestea-autochelu","status":"publish","type":"post","link":"https:\/\/autochelu.ro\/blog\/povestea-autochelu\/","title":{"rendered":"Povestea AutoChelu"},"content":{"rendered":"
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Povestea AutoChelu<\/p>\n[\/vc_column_text][vc_column_text]\n

Implicare, pasiune, profesionalism \u0219i succes<\/strong><\/h3>\n[\/vc_column_text][vc_column_text]Genele oamenilor sunt inerente \u00eenc\u0103 de la na\u0219tere \u2013 se definesc prin libertate, asumare \u0219i responsabilitate, iar acest aspect transpus \u00een zilele noastre se reg\u0103se\u0219te adesea \u00een tipologia de business. \u00cens\u0103 o afacere, pe l\u00e2ng\u0103 lipsa de restric\u021bii, auto-organizarea \u0219i disponibilitatea la alegeri variate, vine la pachet cu o serie de provoc\u0103ri construite pe un flux continuu de activit\u0103\u021bi.<\/p>\n

Antreprenorii secolului al XXI-lea sunt adesea privi\u021bi cu admira\u021bie, \u00eens\u0103 \u00een spatele unui business de succes exist\u0103 c\u00e2teva elemente pe care numai atunci c\u00e2nd le tr\u0103ie\u0219ti ajungi s\u0103 le cuno\u0219ti \u0219i \u00een\u021belegi cu adev\u0103rat.<\/p>\n

Pe pia\u021ba auto, afecerile par s\u0103 prospere. Este firesc av\u00e2nd \u00een vedere c\u0103 \u00een \u021bara noastr\u0103 num\u0103rul de autovehicule cre\u0219te direct propor\u021bional cu popula\u021bia. \u00cen consecin\u021b\u0103, nevoia de servicii \u00een industrie este din ce \u00een ce mai mare.<\/p>\n

Neculai Ciu\u0219leanu este un antreprenor bra\u0219ovean care vorbe\u0219te deschis despre service-ul auto pe care \u00eel conduce \u0219i puncteaz\u0103 aspecte din ambele perspective: pozitive sau negative.[\/vc_column_text][vc_column_text]\n

Reporter: <\/span>Cum ai ajuns s\u0103 dezvol\u021bi o afacere \u00een domeniul auto? Care sunt \u00eenceputurile tale? Care au fost ingredientele care \u021bi-au condimentat afacerea p\u00e2n\u0103 c\u00e2nd a ajuns la gustul pe placul t\u0103u?<\/b><\/span> <\/i><\/p>\n

N. Ciu\u0219leanu: <\/span>Am avut o copil\u0103rie cu multe lipsuri \u0219i am \u00een\u021beles \u00eenc\u0103 de la o v\u00e2rst\u0103 fraged\u0103 c\u0103 doar prin munc\u0103 pot ajunge s\u0103 \u00eemi dep\u0103\u0219esc condi\u021bia. A\u0219a se face c\u0103 la 14 ani intru \u00eentr-un service auto \u201eold school\u201d, a\u0219a cum erau toate la acel timp \u0219i \u00eenv\u0103\u021b meserie de la mecanici. M-a pasionat aceast\u0103 activitate, iar peste ani am ajuns s\u0103 pun bazele propriului meu service auto. Dac\u0103 e\u0219ti s\u0103n\u0103tos, serios \u0219i con\u0219tiincios, nu prea ai cum s\u0103 dai gre\u0219. Ast\u0103zi coordonez o afacere de zeci de angaja\u021bi \u0219i mii de clien\u021bi mul\u021bumi\u021bi de serviciile noastre. AutoChelu este, pe l\u00e2ng\u0103 familie, cel mai important aspect al vie\u021bii mele. <\/i><\/span><\/p>\n[\/vc_column_text][vc_column_text]\n

Reporter: <\/span>Ce crezi despre personal branding? Crezi \u00een deviza \u201eomul sfin\u021be\u0219te locul\u201d? E nevoie de a\u0219a ceva \u00eentr-o afacere? <\/b><\/span><\/p>\n

N. Ciu\u0219leanu: <\/span>AutoChelu este oglinda mea. Felul \u00een care \u00eemi coordonez via\u021ba se reg\u0103se\u0219te \u0219i \u00een managementul afacerii. Iar satisfac\u021biile nu au \u00eent\u00e2rziat s\u0103 apar\u0103. \u00cen ani de colaborare, datorit\u0103 faptului c\u0103 am fost mereu \u00een mijlocul business-ului, am construit rela\u021bii interumane de \u00eencredere \u0219i prietenie cu clien\u021bii \u0219i partenerii no\u0219tri. Oamenii s-au cernut de la sine; cei care au aceea\u0219i viziune \u0219i au apreciat calitatea \u0219i munca bine f\u0103cut\u0103 au r\u0103mas aproape de noi… \u0219i nu sunt deloc pu\u021bini. <\/i><\/span><\/p>\n[\/vc_column_text][vc_column_text]\n

Reporter: <\/span>Cum e s\u0103 fii un antrepenor implicat 100% at\u00e2t \u00een micromanagement, c\u00e2t \u0219i \u00een macromanagement? <\/b><\/span><\/p>\n

N. Ciu\u0219leanu: <\/span>Ani \u00eentregi am sacrificat momente pre\u021bioase petrecute \u00een familie; nu mi-am permis s\u0103 plec \u00een vacan\u021be, s\u0103 am hobby-uri sau s\u0103 m\u0103 bucur de timpul liber. Am fost \u00eentotdeauna conectat la ce se \u00eent\u00e2mpl\u0103 \u00een afacere. \u00cens\u0103 nu regret nimic deoarece ast\u0103zi AutoChelu este un service auto foarte apreciat care a c\u00e2\u0219tigat \u00eencrederea, notorietatea \u0219i respectul multor clien\u021bi. Iar unul dintre elementele diferen\u021biatoare dintre noi \u0219i al\u021bii de pe pia\u021b\u0103 care spun c\u0103 ofer\u0103 acelea\u0219i servicii a fost construc\u021bia de strategii de marketing dublate de fapte dovedite. Adic\u0103 am cl\u0103dit un brand awareness pe care l-am sus\u021binut cu activitatea noastr\u0103 intern\u0103 propriu-zis\u0103 \u0219i de rela\u021bia cu clien\u021bii. <\/i><\/span><\/p>\n[\/vc_column_text][vc_column_text]\n

Reporter: <\/span>Parte din sarcini le delegi c\u0103tre echipa ta? Cum te asiguri c\u0103 rezultatul este \u00eentodeauna la cele mai \u00eenalte standarde? <\/b><\/span><\/p>\n

N. Ciu\u0219leanu: <\/span>Clien\u021bii fideli \u0219tiu c\u0103 m\u0103 g\u0103sesc la service pe toat\u0103 perioada programului cu publicul \u0219i nu numai. Pe l\u00e2ng\u0103 faptul c\u0103 m\u0103 ocup personal de fiecare client \u0219i fiecare lucrare, am construit un sistem de procedurare standardizat de la care niciun membru al echipei mele nu se abate. Asta \u00eenseamn\u0103 c\u0103 oamenii mei au foarte clar definite opera\u021biunile detaliate pentru fiecare lucrare \u00een parte. Mai mult dec\u00e2t at\u00e2t, dup\u0103 ce un client apeleaz\u0103 la serviciile AutoChelu, este sunat pentru feedback. Vorbesc personal cu clien\u021bii pentru a afla dac\u0103 au fost mul\u021bumi\u021bi de experien\u021ba \u00een service-ul nostru. De asemenea, primesc cu mare deschidere feedback-ul negativ deoarece aflu din alt\u0103 perspectiv\u0103 care sunt problemele \u0219i stiu exact unde s\u0103 ac\u021bionez pentru a le remedia. <\/i><\/span><\/p>\n[\/vc_column_text][vc_column_text]\n

Reporter: <\/span>Misiunea AutoChelu este s\u0103 ofere siguran\u021b\u0103 \u0219i confortabilitate conduc\u0103torilor auto, pasagerilor \u0219i celorlal\u021bi participan\u021bi la trafic. Cum contribuie echipa ta pentru \u00eendeplinirea acestui obiectiv?<\/b><\/span><\/p>\n

N. Ciu\u0219leanu: <\/span>Unul dintre secretele calit\u0103\u021bii serviciilor noastre este faptul c\u0103 la AutoChelu<\/a> nu se lucreaz\u0103 sub stres, tensiune sau pe grab\u0103. Fiecare vehicul \u0219i, implicit, fiecare client reprezint\u0103 acela\u0219i interes. \u00cen service-ul nostru se respect\u0103 proceduri clare \u0219i indica\u021bii tehnice standardizate care vin de la produc\u0103torii auto<\/i><\/span>. <\/span><\/p>\n[\/vc_column_text][vc_column_text]\n

Reporter: <\/span>Este nevoie s\u0103 fii un specialist \u00een domeniul de activitate al afacerii pentru a o putea coordona? <\/b><\/span><\/p>\n

N. Ciu\u0219leanu: <\/span>\u00cen opinia mea, nu po\u021bi s\u0103 coordonezi o m\u0103cel\u0103rie dac\u0103 tu \u00eensu\u021bi nu e\u0219ti un foarte bun m\u0103celar. A\u0219a \u0219i \u00eentr-un service auto… atunci c\u00e2nd st\u0103p\u00e2ne\u0219ti foarte bine domeniul de activitate, \u0219tii exact ce s\u0103 le ceri angaja\u021bilor pentru rezultatele pe care \u021bi le dore\u0219ti. Iar oamenii din echipa mea sunt cu mare experien\u021b\u0103 \u00een domeniu; mizez pe rela\u021bii longevive. Pe de alt\u0103 parte, \u00een cazul tipologiei mele antreprenoriale prin care discut cu fiecare client, este foarte important s\u0103 pot da toate explica\u021biile necesare pentru ca oamenii s\u0103 \u00een\u021beleag\u0103 exact ce se \u00eent\u00e2mpl\u0103 cu ma\u0219ina lor. Cuno\u0219tin\u021bele \u00een domeniu ale antreprenorului sunt un plus pentru transparen\u021ba afacerii. <\/i><\/span><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row]\n<\/section>","protected":false},"excerpt":{"rendered":"

Genele oamenilor sunt inerente \u00eenc\u0103 de la na\u0219tere \u2013 se definesc prin libertate, asumare \u0219i responsabilitate, iar acest aspect transpus \u00een zilele noastre se reg\u0103se\u0219te adesea \u00een tipologia de business. \u00cens\u0103 o afacere, pe l\u00e2ng\u0103 lipsa de restric\u021bii, auto-organizarea \u0219i disponibilitatea la alegeri variate, vine la pachet cu o serie de provoc\u0103ri construite pe un flux continuu de activit\u0103\u021bi. <\/p>\n","protected":false},"author":1,"featured_media":1354,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[45],"tags":[],"class_list":["post-1353","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-interviuri"],"yoast_head":"\nPovestea AutoChelu - Service Auto Bra\u0219ov - Neculai Ciu\u0219leanu<\/title>\n<meta name=\"description\" content=\"Povestea AutoChelu: Neculai Ciu\u0219leanu este un antreprenor bra\u0219ovean care vorbe\u0219te deschis despre service-ul auto pe care \u00eel conduce.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/autochelu.ro\/blog\/povestea-autochelu\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Povestea AutoChelu - 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